About Us
Healf is the UK's leading destination for the best global brands in wellness. We're trailblazing the industry, and are actively expanding our team to increase our impact.
Our vision
If healthcare were built for today, it wouldn’t resemble the reactive, fragmented system we see now. It would be proactive, personalized, and preventative - designed to optimize wellbeing and unlock human potential. At Healf, we’re not just imagining this future - we’re building it.
Health is at a crossroads. Chronic diseases account for 86% of deaths in Europe, yet the healthcare system isn’t designed to provide the preventative, personalized care people need. At Healf, our mission is bold: to put health back in people’s hands. Through curating world-class products and our revolutionary Healf Zone platform, we’re creating a science-driven, personalized approach to preventative care that inspires better living every day.
Backed by visionary investors - including those who backed Alo Yoga, Cult Beauty, Innocent Smoothies and Soho House - we’re redefining what health looks like for the world. This isn’t just a business; it’s a movement - a generational opportunity to reshape how we live.
About the Role
Location: Los Angeles / Hybrid
The majority of our team is based in London, however you’ll primarily work with our Head of Buying (based in Santa Monica) and our US brand partners. We’re mostly remote, but the LA team works from our Venice co-working space about 10 days per month.
As the Assistant Buyer, you’ll work directly with our Head of Buying on ensuring we’re stocking the greatest selection of brands. We pride ourselves on our curation process - and it's foundational to our business. We've become beloved in the UK for the trust our customers have with our product selection, and as the Assistant Buyer, you'll be directly responsible for making this happen.
The ideal candidate for this role is at the forefront of everything health & wellness and obsessed with their personal wellbeing. You'll help us discover new brands to stock, and then be responsible for driving that partnership. The ideal candidate feels confident in a sales position, and is excited by the opportunity to directly fuel our growth. If you have an entrepreneurial mindset and a passion for wellness cpg, this role may be a strong fit for you.
The main objectives of this role are:
1) Brand Discovery - Identify high-quality brands aligned with our values that also have a large commercial opportunity
- Be in the know of upcoming trends
- Leverage technology to spot new opportunities
- See what's showing up in the US retailers, podcasts, events, etc.
- Be obsessed with all things wellness, and have an understanding of what's cool in the space. We look for quality, innovation, beautiful design, and brands who are in-touch with consumer demands.
2) Brand Outreach - Outreach to the best contact on these teams to discuss a partnership with Healf
- Strong written outreach on LinkedIn and email
- Attending networking events, coffee meetups, host events, and cultivate relationships within the wellness & cpg community to get introductions to new partners
- Ongoing follow ups with potential new leads
- You'll be responsible for ensuring a high conversion rate, taking brands from a lead stage to a final partnership
3) Sales - Managing correspondence with potential brand partners until they’ve successfully launched on the Healf platform!
- Develop killer sales tactics to ensure high close rate for new brands post-call
- Onboard new brands by negotiating margin, preparing agreements when necessary, deciding the opening SKU assortment and managing brand communications until passed off to the next team
Email buying@healf.com to apply.
The ideal candidate for this position demonstrates a:
- Desire to create a huge impact in global wellbeing. You believe in our mission. When you show up everyday, you feel fueled by purpose.
- Passion and knowledge of the wellness cpg industry. You have tangible experience of having worked in the wellness cpg industry. You have rigorous standards for ingredients, efficacy, and quality for the products you use. Your friends rely on you to know what’s trending in wellness.
- High level of organization. As the Assistant Buyer, you’ll be the foundation of our Buying team. We're managing a lot of moving parts, and we'll rely on your organizational skill to move swiftly.
- Strong written communication skills. Strong emails + cold outreach sets you up for success in this position. You should feel very confident with your ability to write compelling messages that spark curiosity.
- Strong verbal communication skills. You identify as a people-person. You love engaging with new people, and developing meaningful, mutually-beneficial partnerships.
- Background in sales and partnerships. You've got the skills to be a great salesperson. You're curious, engaging, and can think fast on the fly. You're probably a little competitive, and are highly driven to succeed. You think creatively when it comes to how to make a deal happen, and never settle. You're excited by the idea of a partially commission based position, because you know that you have unlimited upside and control over your success.
- Bachelor’s Degree in a related field
- Strong culture fit (see below)
You’ll thrive here if you:
- Dream big: You’re inspired by solving massive problems and creating transformative change. Tackling challenges that impacts lives excites and motivates you.
- Work harder than most: You thrive in a high-performance environment where effort and intensity are the norm. Your passion for what you’re building drives you to give it your all and deliver.
- Love to learn: You’re always seeking to grow. Asking questions, embracing feedback, and striving for constant improvement are second nature to you.
- Live the Healf lifestyle: Health isn’t just something you practice - it’s who you are. You embody our pillars: EAT, MOVE, MIND, SLEEP, and believe in living and inspiring wellbeing.
Why join Healf?
- Do your life’s best work: At Healf, you’ll tackle meaningful challenges that drive real impact.
- A+ talent only: We hire for potential over experience. Raw talent, obsessive curiosity, and grit matter more than years of experience. At Healf, you’ll work alongside some of the brightest, most driven individuals in the industry - people who raise the bar every single day.
- Energized by what we do: Building something that matters is never easy, but it’s deeply rewarding. We love what we’re creating, and it fuels us to work hard and go above and beyond - not because we have to, but because we want to.
- Be a builder: This isn’t a cog-in-the-machine kind of role. You’ll have ownership, autonomy, and the chance to shape the future of health alongside a team that never settles for mediocrity.
- Learn from the Best: Work alongside entrepreneurial founders and a mission-driven team, with mentorship that helps you grow into the best version of yourself.
Compensation
The estimated range for this role is between $75,000-$105,000, but has unlimited upside. You'll have a base salary + commission, so the more results that you drive, the more room to earn. We reward impact.
If the role above sounds like a great fit for you and you’re ready to help make the world a healthier place, then please email buying@healf.com with the subject ‘Assistant Buyer’ with your CV and a cover letter on why you’d be great in this role. Only candidates who do this will be reviewed.
